Speaking News You Can USE!
Carter Dunham | PCMA Member Spotlight
Get to know PCMA Member Carter Dunham, Vice President, Sales & Business Development, Association & Exhibits, PRG What initially led you to becoming involved with PCMA? I first became involved with PCMA after being invited to attend an event. From the moment I...
Bridging the Gap: How Earning My CEM Made Me a Better Partner
By Kimberly Hardcastle-Geddes, CEM | President & Chief Marketing Strategist | mdg, A Freeman Company When I enrolled in the CEM Learning Program, I wasn’t yet the president of mdg (prior to my current position with Freeman). But I was already committed to building...
People on the Move
William Adams Experience Columbus has welcomed William Adams as its new chief sales officer. Adams will drive the overall sales strategy and further propel Columbus’ reputation as a premier destination for hosting conventions and trade shows. Adams brings more than 20...
Report: Associations Should Promote Their Reliability
The white paper from Association Transformation recommends messaging strategies in a time of misinformation. A new report asserts that associations should do more to assert themselves as voices of trust and authority in an age of misinformation. Restoring Trust in...
Convene’s 2025 Meetings Market Survey: How Are You Shaping the Future of Events?
How has your work changed over the past year? Have digital tools helped you to do more with less? Are you seeing new attendee behaviors? Do you feel excited, worried — or both — about what’s ahead? These are just a few of the questions we’re exploring in Convene’s...
Do You Need an Internal Investigator?
When things go awry among staff, volunteers, and attendees, it can be difficult to determine how to proceed. One legal expert shares some tips. There are few things an association executive dreads more than the prospect of an internal investigation. Accusations of...
