Speaking News You Can USE!
These Proven Email Strategies Will Boost Your Next Event
By Mary Tucker | Senior Communications and Content Manager | IAEE Email marketing remains one of the most powerful tools for driving attendance and engagement at exhibitions and events. But with inboxes more crowded than ever, how do you cut through the noise and...
Principals’ Association Widens Scope
The National Association of Secondary School Principals announced that it was welcoming K-12 administrators, with a name change to match. A major education association is expanding the range of members it supports, overlapping with the mission of another established...
Shimal Jaykant, DES, SEPC
PCMA’s 20 in Their Twenties program honors exceptional young leaders in the business events industry. Class of 2026 member Shimal Jaykant, DES, SEPC, conference & events manager for Medical Conference Partners, is leaning into AI for content personalization,...
Julie Sullivan’s Playbook Includes a Masterclass in Chapter Revival
By Mary Tucker | Senior Communications and Content Manager | IAEE When a chapter faces its darkest hour, it takes an exceptional leader to not only steady the ship but transform it entirely. Julie Sullivan, CMP, CEM, Vice President of Business Development at ACIS...
Claire Smith on Retirement and the Law of Forward Motion
When the 1986 World’s Fair came to Vancouver as she was graduating, Claire Smith, CMP, seized on it as an opportunity to realize her childhood dreams. Claire Smith credits her mother’s subscription to Gourmet with instilling in her a fascination with “the intersection...
Find a Destination Like No Other at World Equestrian Center – Ocala
Expansive, flexible spaces and thoughtful service define the meetings experience at WEC – Ocala. Looking for an east-coast meetings destination that is surprising, away from the crush of crowds, and sophisticated in every detail? Consider World Equestrian Center –...