Speaking News You Can USE!
What Does the Next Generation Really Want from Trade Shows?
By Mary Tucker | Senior Communications and Content Manager | IAEE As Gen Z and young Millennials step into professional roles and onto show floors in growing numbers, a pressing question demands attention: Are today’s exhibit experiences actually built for them? To...
Smithbucklin Acquires McKinley Advisors
The combination of two large companies serving associations better equips them to handle a more complex environment for the industry, their leaders said. Two of the largest and most deeply established association-focused companies are joining forces. On March 4 the...
Racquel Codling | PCMA Member Spotlight
Get to know PCMA Member Racquel Codling, Senior Director, Meetings & Events, National Health Council What initially led you to becoming involved with PCMA? What initially led me to become involved with PCMA was the strong encouragement I received early in my...
Why Attendees Forget Your Event (And How to Fix It)
By Mary Tucker | Senior Communications and Content Manager | IAEE What makes an event truly memorable? Why do some experiences spark genuine connection while others leave attendees feeling overwhelmed or disengaged? These questions are at the heart of the IAEE Master...
501(c) IT Maturity: Why Readiness Matters More Than the Right Tool
Before investing in the next platform or AI tool, associations need to assess whether they’re actually ready to use it effectively. Association leaders are under constant pressure to modernize. New platforms that promise efficiency, automation, and insight are now...
The New Rules for Board Chairs
Many associations track the assets they look for in a volunteer leader. But the most valuable skills today are harder to quantify. What are the qualifications for a great board chair? Over the years, I’ve talked with plenty of associations that have developed matrices...
