Speaking News You Can USE!
A Connected, Convenient, Inclusive Destination: See Why Next-Gen Planners are Choosing to Meet in Columbus
Illuminated at night, the Scioto Mile riverfront park system winds its way through vibrant downtown Columbus, where everything your attendees need can be found within steps. A well-located destination with world-class meeting facilities is really just the start of...
What It Means to Be a ‘High-Signal’ Thinker in a Noisy World
Thinking at your highest level — cutting through noise, testing ideas before they harden, finding clarity when everything feels complex — doesn’t happen in isolation. At PCMA’s 2026 Business Events Summit (BES) on June 21 in San Juan, Puerto Rico, opening keynoter...
Is Your Event an Experience or Just a Service?
The economy and culture has shifted, and the expectations of event attendees have shifted right along with them. At last year’s CEIR Predict conference, Jim Gilmore, Co-Founder of Strategic Horizons LLP, delivered a session that challenged every assumption about what...
Research: Trade Shows Remain Top Marketing Investment
“Take That, Post-Pandemic Doubters. Trade Shows, Markets Are Thriving,” reads the headline of a recent article in Gifts & Decorative Accessories, highlighting how participation has returned to pre-pandemic levels at the gift and home industry’s major events in...
How Associations Can Assist Young Professionals
A new survey finds that Gen Z values skills and stability above simply climbing the ladder. Associations are well-positioned to help. “Young people these days just don’t want to lead.” Some variation of that mantra seems to get attached to every new generation; no...
Healthy Strategies for Healthcare Sponsorship
With the IAEE Healthcare Forum taking place next week, we thought we’d look at the issues that matter most to healthcare exhibition organizers. Spoiler alert: there’s no shortage of them. A recent IAEE Healthcare Insights Hour brought industry leaders together to...
