by Aidan | Jul 8, 2026 | Uncategorized
Editorial Note: This blog is the third in a five-part series. Click on the links to catch up on previous installments of the series: Part 1 and Part 2. There’s a reason Expo! Expo! IAEE’s Annual Meeting & Exhibition is the ONE EPIC EVENT exhibitions and events...
by Aidan | Jul 8, 2026 | Uncategorized
Most associations don’t have a membership problem. They have an engagement problem. Members join with genuine intention. They pay their dues, receive a welcome email, maybe attend an onboarding call. Then, somewhere between that first login and the renewal...
by Aidan | Jul 7, 2026 | Uncategorized
I help businesses thrive in a world of digital convenience by balancing the use of technology (AI) with relationship-first, actionable Strategic Engagement™. Backed by my new research from the Strategic Engagement Index™ and my best-selling book, Relationship-First...
by Aidan | Jul 7, 2026 | Uncategorized
Leaders want people who know their way around prompts. But old-school analytical skills have plenty of value. For the most recent set of Associations Now Deep Dives, I spoke with a few association meeting professionals about what skills they feel are most essential to...
by Aidan | Jul 7, 2026 | Uncategorized
CREDA, formerly NAIOP, sees the shift as a clearer reflection of its goals and membership. A long-running real-estate association has renamed and rebranded itself to better align with its member groups and advocacy goals. On July 1, NAIOP announced that its new name...