The Ultimate Guide to Event Sponsorship Success

The Ultimate Guide to Event Sponsorship Success Event sponsorship plays a defining role in turning an ordinary event into a powerhouse experience that benefits organizers, attendees, and brands alike. The right sponsors bring more than just funding. They bring...
Convening EMEA Comes to Rotterdam

Convening EMEA Comes to Rotterdam

Convening EMEA, PCMA EMEA’s annual flagship event, will take place in Rotterdam in 2025. We asked Jaimé Bennett, PCMA’s managing director, EMEA, to share the thinking behind plans for the fifth edition of the conference, which drew a record 648 participants from 46...
People on the Move

People on the Move

Allison Marrero Meeting services company Cypress Planning Group is proud to announce the addition of Allison Marrero as the company’s Vice President of Business Development and Operations. This strategic hire reflects Cypress Planning Group’s continued commitment to...