by | Dec 12, 2024 | Uncategorized
Convene 4 Climate attendees participate in a challenge workshop designed to come up with actionable tactics to accelerate the business events industry’s shift to sustainability. The program for the inaugural PCMA Convene 4 Climate, held Oct. 2-3 in Barcelona, Spain,...
by | Dec 12, 2024 | Uncategorized
“Sustainable travel choices will also continue to rise in prominence and influence activity,” the World Travel Market’s WTM Global Travel Report said. The World Travel Market’s WTM Global Travel Report, based on data from more than 185 countries, focuses on leisure,...
by | Dec 12, 2024 | Uncategorized
Illustration by Julie Murphy Annual Events Industry Forecast Our usual approach to Convene‘s Annual Industry Forecast is to cast a wide net, gathering a variety of data related to the business events industry, including travel, lodging, technology, and the workplace....
by | Dec 11, 2024 | Uncategorized
Millennial and Gen Z event attendees prefer immersive experiences, personal relevance, and immediate engagement — trends that are poised to change meetings and events. 2024 has certainly been eventful year. Marketers have embraced data-driven personalization,...
by | Dec 11, 2024 | Uncategorized
Expo! Expo! IAEE’s Annual Meeting & Exhibition 2024 takes a deep dive into the inner workings of exhibitions and events with six unique learning tracks from thought leaders such as Rich Vallaster, CEM, DES, Director of Marketing and Industry Relations for...
by | Dec 11, 2024 | Uncategorized
Over the past few months, PCMA APAC has taken centre stage, creating spaces for meaningful collaboration, bold conversations, and unforgettable connections. Event professionals across the region joined us as we explored the future of the MICE industry and celebrated...