Event’s Casual Dress Code Is Tailor-Made for Networking

Event’s Casual Dress Code Is Tailor-Made for Networking

by | Sep 27, 2024 | Uncategorized

Carson Edwards Jr. (left), and other members of PCMA’s Capital Chapter attend a “MeetingPlanning Power” event in which the dress code — a favorite T-shirt — became an ice-breaker. One easy way to initiate a conversation with someone you don’t know is to compliment...

2024 September Connects

by | Sep 26, 2024 | Uncategorized

2024 September Connects InGo CEO, Michael Barnett, walked us through the incredible demand-gen campaign that helped Atlassian reach their registration goals for Team ‘24, one of the largest software user conferences of the year. Get inspired to increase your own event...

The Other Pieces of the Puzzle

by | Sep 26, 2024 | Uncategorized

Editorial Note: Originally published in the September 2024 issue of Trade Show Executive magazine. As I noted last month, new technologies are transforming our industry in ways that command our full attention. However, executive leaders must stay on top of...
How Is the DEI Backlash Impacting the Events Industry?

How Is the DEI Backlash Impacting the Events Industry?

by | Sep 25, 2024 | Uncategorized

Diversity, equity, and inclusion — DEI — has become a highly politicized topic, resulting in anti-DEI legislation and cutting back or removing DEI initiatives. Last June, after the U.S. Supreme Court banned the use of race-based affirmative action in college...
Reasons to Meet in Extraordinary Colombia

Reasons to Meet in Extraordinary Colombia

by | Sep 25, 2024 | Uncategorized

Bogotá, Colombia’s capital, is a gracious and culturally diverse city with a thriving culinary scene, just one of many ideal destinations within Colombia for meetings and events. Colombia is called the country of beauty, and it’s easy to see why. Much more than the...