How Trade Associations Stay Optimistic

How Trade Associations Stay Optimistic

by | Jul 5, 2024 | Uncategorized

Despite plenty of uncertainty, a new survey says trade-group execs remain positive, thanks to efforts to move beyond advocacy. These might be complicated times domestically and globally, but trade associations feel like they’re well-equipped to handle them. The 2024...
Yolanda Simmons Battle | PCMA Member Spotlight

Yolanda Simmons Battle | PCMA Member Spotlight

by | Jul 2, 2024 | Uncategorized

Discussing mental health with PCMA Member Yolanda Simmons Battle, Associate Director, Meetings and Events, American Psychological Association Can you share a little about why you think prioritizing mental health is important in the business events industry? Having...
Association Creates AI-Powered “Virtual Member”

Association Creates AI-Powered “Virtual Member”

by | Jul 2, 2024 | Uncategorized

APMP’s tool is engineered to respond to members’ queries—and allay fears about what AI will do to their profession. An association has created an AI-powered “cognitive neural entity” to serve as a virtual member providing support for its members. The American Proposal...
Value Based Selling and CEIR Research: A Key Combination

Value Based Selling and CEIR Research: A Key Combination

by | Jul 2, 2024 | Uncategorized

By Dan Cole | Senior Director, Exposition Sales | AVIXA Originally published on CEIR.org I have been fortunate to work in the trade show industry for 25 years. My approach to selling sponsorships and exhibit spaces has been shaped by years of experience, challenges,...
Sky’s the Limit at Pyrotechnics Convention

Sky’s the Limit at Pyrotechnics Convention

by | Jul 1, 2024 | Uncategorized

2024 American Pyrotechnics Association Annual Meeting & Convention When: Sept. 24–27, 2024 Where: Sheraton Grand Nashville Downtown, Nashville, Tennessee Website: AmericanPyro.com Expected 2024 Attendees: 350 2023 Attendees: 330 Fireworks displays are both...