Tracy Judge (left), CEO of Soundings, and freelance eventprof Erika Brunke speak on the benefits of going freelance during a panel session August 5 at CEMA Summit in Seattle. (Whatever Media Group) According to “Agile Talent Strategies: Leveraging the Expertise of...

In an era marked by swift evolution, global challenges, and shifting expectations, the event industry faces the ever-present risk of yet another upheaval. To help future-proof the industry, PCMA invited 100 C-suite executives and event team leaders to consider...

What can we do to keep the next generation of event professionals in the industry? What do they need to thrive? At Convening Leaders 2024, we invited 50 of these emerging leaders to take part in an open, honest, and future-focused conversation about the business...

Now in its second year, the California Manufacturers and Technology Association’s competition is a helpful advocacy and outreach tool. Associations looking to expand their advocacy efforts and building public awareness have known that one popular move is to create a...

Stephen Rose (left), head of global communication services at Siemens AG, and Albert Cerezales Garcia, strategic consultant at MCI Group, during the recording of a Convene podcast episode a Convening EMEA 2023. A recent McKinsey study corroborates what we all know:...