Marketing General Incorporated’s annual report found the lowest percentage of associations reporting a membership decline in 16 years. Associations have come through the pandemic with a stronger membership base and more diverse tools to communicate with it, according...

In Canada — business feels like pleasure. When you meet in Canada, our visionary thinkers and radical open minds will supercharge your agendas, generate captivating site tours and spark unparalleled networking opportunities. We are a global leader across industries...

By Mary Tucker | Sr. Communications & Content Manager | IAEE Ray Baum has served on the IAEE Dallas/Fort Worth Chapter Board of Directors since January 2019. His combined attitude and willingness to further the industry have been crucial in the chapter’s...

What do you do when some of your event attendees want to book more than one room in the event hotel block to give their family and even extended family a vacation? PCMA’s Catalyst community offers members a platform to ask each other questions, share ideas, or, as the...

Netflix and other streaming services use reactive AI when they make recommendations based on a person’s viewing habits. Using this type of reactive AI at events could allow planners to track attendee sentiments in real time. Events that don’t quickly find their way...

The need for workers is substantial, and associations can fill the gap—if they do the necessary research on their industry’s needs. COVID-19 may be largely in the rearview mirror for most Americans, but we’re still living with its aftereffects. Consider the U.S....