by Aidan | Dec 18, 2025 | Uncategorized
What ACOG’s first major rebrand in 75 years can teach long-standing associations. Associations must continually consider how and when to evolve their brand identity, especially as they approach a major milestone. The longer an organization’s visual identity remains...
by Aidan | Dec 18, 2025 | Uncategorized
Today’s competitive business events landscape has many organizers finding themselves trapped in the cycle of repeating last year’s sponsorship playbook. However, true revenue growth requires a significant shift in how we approach sponsorships, cost management and...
by Aidan | Dec 17, 2025 | Uncategorized
More than beaches and nightlife, Greater Miami is where meetings, innovation, and inspiration come together. A new year calls for renewed energy, and Greater Miami is where meetings find it. Though certainly known for its beaches and nightlife, the area has so much...
by Aidan | Dec 17, 2025 | Uncategorized
Claire Smith, 2018 chair of the PCMA Board of Directors, speaks at Education Conference 2018 in Cleveland. (Jacob Slaton photo) Claire Smith, who served as PCMA’s first-ever supplier, Canadian, and non-U.S.-based Chair of PCMA’s Board of Directors in 2018, announced...
by Aidan | Dec 17, 2025 | Uncategorized
Michael McQuade The Seattle Convention Center will welcome Michael McQuade as senior advisor, commercial strategy in January. McQuade has served as the center’s director of sales since 1988 and served as an insightful contributor to the three expansions of the Arch...
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