Makenzie Brown

Makenzie Brown

by | Feb 4, 2026 | Uncategorized

PCMA’s 20 in Their Twenties program honors exceptional young leaders in the business events industry. Class of 2026 member Makenzie Brown, international association sales manager at the Scottish Event Campus, was floored by the sheer size of the events industry....

Report: Associations Struggling With Member Engagement

by | Feb 3, 2026 | Uncategorized

Growthzone’s annual benchmarking report suggests that that leaders can do more to regain lapsed members and speed renewals. A new survey of association leaders found that many groups are lax about pursuing renewal and engagement strategies for current and lapsed...

Celebrating Events That Give Back

by | Feb 3, 2026 | Uncategorized

How Visit Tampa Bay honors and inspires those making a difference.  Meetings and events often aim to leave a lasting impression on attendees—but some go further, creating meaningful impact within the communities that host them. Through its Meeting the Moment program,...
The Real Meeting Is After the Meeting

The Real Meeting Is After the Meeting

by | Feb 2, 2026 | Uncategorized

As the sun sets, Dallas comes alive—offering endless ways to unwind after meetings. In Dallas, meetings don’t end when the agenda wraps—they come alive after hours. With a vibrant downtown, world-class arts, iconic sports, and a culinary scene earning national...