by Aidan | Jun 11, 2026 | Uncategorized
Sometimes two perspectives are better than one, one of the many ways that art helps make meaning for event attendees. I’m using this space to talk about art. Not only is it the topic of our cover and CMP Series in this issue, art has been a distinguishing feature of...
by Aidan | Jun 11, 2026 | Uncategorized
Global Business Events Week 2026 was a chance for the entire industry to come together with one voice. On Global Meetings Industry Day 2026 in May, the Events Industry Council announced an initiative to frame business events as a “Human Catalyst for Global Growth,”...
by Aidan | Jun 11, 2026 | Uncategorized
This “Best Big City” in the U.S. offers attendees more than expected. In the high-stakes world of healthcare and life sciences meetings, the “room where it happens” is no longer a generic ballroom in a coastal hub. Instead, it’s a city where world-first medical...
by Aidan | Jun 10, 2026 | Uncategorized
Every event marketing team is moving into the future, but it doesn’t have to be painful. Today, event marketing teams must understand shifting audience behavior, adopt new technologies, experiment with new channels, optimize cost per conversion, and pay attention to...
by Aidan | Jun 10, 2026 | Uncategorized
Jessica SibleyVisit Orlando has appointed Jessica Sibley as its new senior director of convention sales. She has more than 17 years of experience in the group sales industry, most recently as the director of sales for the Four Seasons Resort Orlando at Walt Disney...
by Aidan | Jun 10, 2026 | Uncategorized
Editorial Note: This blog is the third in a five-part series based on IAEE’s “How To Guide to Sustainable Exhibitions,” a toolkit that offers exhibition organizers a practical, step-by-step framework for adopting and advancing sustainable practices to reduce...